Il Makiage Woke Up Like This Flawless Base Foundation is a hydrating, lightweight, must-try product. In fact, the foundation is so popular, it's . I also tested this foundation on a hot day in my apartment with less-than-stellar A/C, and it didnt melt off even when I was sweating up a storm. Il Makiage I Woke Up Like This Foundation UK: 36 - buy hereUS: $45 - buy here, Pros: Durable, really accurate colour-match (thanks to the quiz), smooth finish. Foundation Makeup | IL MAKIAGE Not in love? Create an account so you'll have a place to store your favorites. In fact, we skipped concealer, even on our dark circles and blemishes. Yes, the TikTok-favourite was flawlessly colour-matched and yes, everything else worked wonders too. I took the brand's buzzy foundation quiz to find my perfect shadeit asks questions about your skin type, the coverage you typically go for, and your undertone. 30 ML/ 1 FL OZ, Shop All Electronics Cameras, Photo & Video, Shop All Electronics Cell Phones & Accessories, Shop All Electronics Computers, Laptops & Parts, Shop All Electronics Tablets & Accessories, Shop All Electronics Video Games & Consoles, Shop All Electronics VR, AR & Accessories. Data is a real-time snapshot *Data is delayed at least 15 minutes. Get your order as described or receive your money back. Il Makiage claims this foundation has buildable medium-to-full coverage with an ultra-lightweight feel and seamless blend (which sounded impossible to me, TBH). If Oddity decides to go public, it will need to show investors it can sustain its rapid growth over time and not fade away as a fad. In fact, the foundation is so popular, it's amassed over 90,000 reviews: the single most-reviewed beauty product online in the US. Our Editors Weigh-In on Their Favorite Products, New to The Everygirl? Even when Im wearing nothing on my face, I can swipe this across my cheek in a line, and in a second, it blends in and you cant even tell. Launched in 2018, Il Makiage is a New York-based beauty brand that aims to make shopping for products online easier through its PowerMatch quiz. You can try before you buy by visiting here, which means you can select three of Il Makiage's products to test at home and just pay for shipping. Applying IL MAKIAGE WOKE UP LIKE THIS foundation! Get the answers to all of the most important questions in our Il Makiage review. I took the shade match quiz and. That says a lot for me because, on most special occasions, I can expect to be sweating quite a bit. The price kept me from trying this for so long because I hadnt heard enough about it to go for it. As for the packaging, it has the hallmark of a luxury product with a glass-like bottle that comes housed in a box usually seen for perfume bottles. Enter for a chance to win so you can prioritize youday in and day out. This revenue helps us to fund journalism across The Independent. Here is what she thought. Il Makiage's foundation is formulated for multiple skin types, but its primary focus is lightweight hydrationsomething all skin types need. Ive also worn it mixed with a moisturizer, and it gives it a more radiant finish. However, we wouldnt put it solely down to the quiz. ilmakiage.com 35.00 SHOP NOW Not many powder highlighters can deliver the dewy, almost wet-look gleam that this one does. As a result, weve seen a huge uptick in redness and sensitivity. Will I feel flawless with a full face of Il Makiage? Our Il Makiage Woke Up Like This Foundation review reveals if the viral base is worth a buy. Considering I spend my workday looking at beauty products on a computer screen, Im not that susceptible to makeup marketing. If you prefer sheerer coverage or a more radiant finish, a sponge would probably be your best bet. Wed describe this as a modern matte, keeping a shiny T-zone at bay without looking chalky or flat. It's likely not flaky because the formula's infused with flaxseed oil, which has a really moisturising effect. I got an ad for this foundation basically daily, and while it looked like it worked decently well, the price and the fact that it claimed to be a full-coverage product kept me from trying it. Its just my skin but a little bit (er, a lot) better, which is exactly what I want when Im doing a full foundation look like this. Formulated with hyaluronic acid for hydration, You'll need a setting spray for long-lasting results. This amount includes applicable customs duties, taxes, brokerage and other fees. I mostly keep active acne at bay with tretinoin and a Spironolactone prescription, but I have a lot of leftover scars, clogged pores, and get a few zits here and there. Last year was one of the slowest years in the IPO market in over a decade after interest rates surged, but that freeze is beginning to thaw and more and more companies are seeing mid-to-late 2023 as a "viable listing timeline," said Kennedy. Its easy to add glow where you want it, like the high points of the cheekbones or under the brow, without having to mattify areas like our forehead, nose and chin with powder. Disclaimer: Makeupland employs artificial intelligence, public knowledge, scientific researches, colour science and crowdsourcing to find the perfect shade match for your skin tone. Trying this foundation felt like discovering gold after an extensive search. Sign up for our weekly newsletter for exclusive content straight to your inboxincluding the Trader Joe's articles you don't want to miss! "An IPO has clearly been on their mind," he said. RAW NO FILTER VIDEO!!! I might not shop Il Makiage specifically for the lipsticks, or I'd only opt for darker colours to ensure that they're deeper, bolder colours because the lighter tones didn't hold for as long as I would have liked. I was worried that I hadn't answered every question with the correct answer but the most accurate colour ever came through the post it was seriously the most suited foundation to our skin tone I've ever tried. And, is it really worth the hype?!!! Let's be honest; this foundation is not the easiest on the pockets. il makiage has been a brand that has been intriguing me for months and months now! The company said it doesn't share its data with its suppliers. Aqua/water, Cyclopentasiloxane, Dimethicone, Isododecane, Talc, Peg-10 dimethicone, Ethylene/acrylic acid copolymer, Octocrylene, Alcohol denat, Peg-4, Isononyl isononanoate, Caprylyl dimethicone ethoxy glucoside, Polymethyl methacrylate, Myristyl lactate, Polysorbate 20, Sodium chloride, Disteardimonium hectorite, Cetyl dimethicone, Dimethicone/vinyl dimethicone crosspolymer, Benzyl alcohol, Sodium dehydroacetate, Hydrogen dimethicone, Silica, Magnesium aluminum silicate, Tocopheryl acetate, Triethoxycaprylylsilane, Aluminum hydroxide, Polymethylsilsesquioxane, Disodium edta. i can't wait to finally try it out products used:rare beauty p. Personally, one bottle stretched over three months and I used it often. The Il Makiage foundation. Something went wrong. About the brand: Based in New York, Il Makiage creates high-quality beauty products for makeup maximalists. Sweat and humidity proof She also led public and private equity financing for consumer and technology companies, including IPOs, follow-on offerings and private placements. What does it have that Il Makiage doesn't? Il Makiage Color Boss Squad eyeshadow paletteUK: 38 - buy hereUS: $42 - buy here, Pros: Good pigment, durable, long-lasting, beautiful colours. I ordered it and tried it out for a month. In other words, the brand has researched over 700 different skin tones, and after taking a quick quiz, IL MAKIAGE is able to accurately shade match your foundation or concealer without actually having ever seen your face IRL. All Rights Reserved. After 14 days, if you decide to keep the product, they will charge the full price for the items that you keep. They claim one day it "could replace a dermatologist's eyes.". The PowerMatch algorithm includes data from 700 different skin-tone combinations. Il Makiage Lip SlipUK: 22 - buy hereUS: $24 - buy here, Pros: Lovely colour, lasts a long time, average price point. In some ways, Oddity's brands are reminiscent of the buzzy hair care line Olaplex, a technology-driven beauty company that had rapid growth at the time of its IPO only to see its stock plummet after it failed to reverse plunging sales. fantastic service, great shade matching, my foundation arrived today and I am over the moon - it is perfect, lovely flawless finish - and I am 70 yrs old. Dirty TalkUK: 24 - buy hereUS: $26 - buy here. Out of Il Makiage's three brow products, the Hypnotize Fill & Fix Brow Shaper is the brow mascara that gives you fuller, bushier-looking eyebrows. The Independents journalism is supported by our readers. Im talking daily videos and photos on every platform practically calling my name to try a product. "And, yes, that's great for your lotion but can you build a whole beauty brand off of this one thing that's the centerpiece of your first product?". On average, its gross sales have doubled each year since 2018, the company added. All of Il Makiage's products are packaged beautifully in sturdy, sleek and shiny boxes. Part of Il Makiage's Black Card range, the Lift Curl & Lengthen mascara is ideal for avoiding clumpy mishaps and achieving full lashes. Oddity is in the process of integrating the tech into its Il Makiage powermatch quiz to improve accuracy. This however, did a wonderful job of blurring my blackheads into oblivion so that my cover up had less of a job on it's hands. Oddity's first brand, Il Makiage, works to select the "perfect" foundation match for any skin type with its "powermatch quiz," which is an AI-powered product recommendation algorithm, the company says. Il Makiage Foundation Review | Shade 75 Exchanged for Shade 40 | Cruelty-free Beauty Feel Great Beauty 64 subscribers Subscribe Share 27K views 2 years ago I tried Il Makiage Woke Up. While it's created a range of products from lipsticks, eyeshadow palettes, blush, bronzer. Full-coverage foundations, concealers, and lip and eye . Gluten-free & alcohol free Again, the concealer lasts for ages when applied over a primer which is definitely a plus when you're out the house all day. If youve previously shunned fuller coverage foundation to avoid that thick, heavy sensation, this is a great re-introduction, with no cakiness in sight, just smooth, healthy-looking skin that isnt weighed down. Its actually bonkers how well this matches me. Its retail price is $45, not including shipping and handling. We only recommend products we genuinely love. Simply pump some of the product onto the sponge, foundation brush, or directly onto your face and blend. The dream. Adding it to your makeup collection might change the game for your routine. They give us 14 days for returning products (it's counted from the day we receive the products). However, this was comfortable to wear and had a barely there texture. The end just has a quick makeup application on fast forward. offers 35 different shades, while Il Makiage provides 50. Lauren wearing Il Makiage's Woke Up Like This Flawless Base Foundation in shade 40. The finish looks just like my skin when it has a little bit of moisturizer on it. *this is NOT a sponsored video However, it doesn't take more than a few good pumps for full coverage. . However, I did touch up my skin a little bit after 10 hours because I noticed the areas I touch my face a lot (like leaning on my chin) were starting to wear down. According to the brand, one of the "dont's" for this foundation is blending with your fingers. At the moment, Il Makiage is only available on the official site (the brand only relaunched in 2018 and came to the U.K. in 2020). Upon first using this product, I found the colour and texture to be slightly clumpy because I applied it how I'm used to applying a brow pen. It definitely feels like a luxe brand before even trying anything. Itll also last through the wildest weather, workouts, dance circles or whatever else you get into. 25 best non-alcoholic dupes for beer, wine and gin, 'I tried an oral sex-inspired clit stimulator'. The business, which is as much of a tech company as it is a beauty and wellness company, is seeking to disrupt a market long dominated by legacy retailers by replacing the in-store experience with product recommendations driven by artificial intelligence and data. Let 's be honest ; this foundation felt Like discovering gold after an extensive.! A setting spray for long-lasting results the process of integrating the tech into its Makiage. 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